advertising campaign

Tips on Devising a Basic Advertising Campaign

The only way for a new small business to get the attention that they need to start growing is by advertising effectively. There are a variety of different methods that a person can use to advertise themselves adequately, which means you will have to decide which method is right for you. 

Once you decide which method you are going to use, you then need to develop a plan on how you are going to approach the situation. Here are a few tips to use when trying to devise an advertising plan for your business.

Research the Competition

office spaces ft lauderdaleOne of the first things that you have to do is to research your competition to see what they are doing and if it is working. The more you know about your competition and their advertising methods, the better equipped you will be to fine-tune your advertising methods. You need to assess what you can do to mimic and even top the methods used by your competition from their executive offices. 

You want to make sure that you do something in your advertising that sets you apart from your competition because this will allow you to start getting the brand recognition that you are looking for.

Stay Descriptive and Consistent

Another very important thing that you need to do when advertising your business is to stay consistent with the message you are trying to convey. You need to also be very descriptive about the products or services that you offer so that the public will be clear about what you do. The last thing that you want to do is confuse people about your business because this will usually result in them writing you off.

Know Your Audience

A strong advertising campaign will be created and ran with a clear sense of the demographic it is targeting. For example, if you are marketing a new smartphone app or a social media platform, you will want to make sure that your advertising is being targeted towards a younger generation that has a stronger appreciation for new technologies.

open office spaces ft lauderdaleDiversify Your Outlets

It can be hard if your small business is on a tight budget or has lots of overhead, but to the best of your ability, you should make sure that your advertising power is spread throughout as many platforms as possible. This means email, blogs, social media, and physical locations, such as billboards, if possible.

Power Up Your Business With Alexa’s Workspace

If you find yourself in need of executive or open office spaces in the Ft. Lauderdale area, then you need to call the team at Alexa’s Workspaces. We offer a range of fully-customizable and flexible workspaces to suit your specific needs. Call 954-745-5800 today and see why, at Alexa’s Workspaces, we don’t have clients – only colleagues.

executive office space

Things to Remember About Your Small Business Taxes

Owning a small business can be a very stressful and confusing process, but over time it will get much easier. One of the most challenging things that most new small business owners will encounter is their taxes. There are a variety of different factors that go into to be completely compliant with the tax code for small business and neglecting any of those factors can have disastrous consequences. Instead of sitting around your serviced office and stressing over your taxes, you need to find a professional to assist you. The following are a few tips on dealing with your small business taxes.serviced officese

Keeping an Accurate Record

One of the first things that you need when going to a tax professional for assistance with your taxes is an accurate record of your income and the expenses that you have. You need to make sure that you keep any receipts that show expenses you have paid for your small business. This will allow you to deduct these expenses from your taxes, which can save you a lot of money in the process. The more prepared you are for your visit to your tax professional, the better equipped you will be to get the desired outcome from your tax filings.

Making Your Payments

Another very important thing that you need to consider when trying to prepare for your taxes is to set aside the money for your quarterly payments. You need to avoid any temptation that you have to use this money for anything else because this will put you in a compromising position later on down the line. You need to speak with your accountant to get the dollar amount you need to set back each month in order to keep your tax payments up to snuff.

If you are looking for a serviced office space, then be sure to call the professionals at Alexa’s Workspaces.

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The Benefits of Virtual Offices

There is no question that searching for a new office space can be a daunting and overwhelming task for any business owner. If you are not quite ready for a traditional space, but still need some of the benefits that go along with professional office space, then a functional and affordable option is to choose a virtual workspace. When you choose Alexa’s Workspaces, you will receive a comprehensive solution for any of your virtual office needs, which will help you to expand and grow your business.

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No matter what type or size of business that you have, a virtual office offers a number of benefits that are extremely helpful to most businesses. The majority of amenities that we offer are the same ones that you would receive from a traditional office space, at a fraction of the cost. This means that you will have the freedom that only a virtual office space can offer, while being able to access the features of a traditional office space, which are needed to grow your business.

When you choose a virtual office from Alexa’s Workspaces, you will have the ability to access your office no matter where you are as long as you have an internet connection. This allows you to remove the restrictions that are created by the traditional types of office space. When you take advantage of the virtual office features that we offer then you can avoid any of the financial burden and stress that goes along with any type of traditional office. We have the tools and abilities that are needed to help expand your business. Some of the amenities that you can utilize from Alexa’s Workspaces include:

  • A prestigious business address;
  • Services from an administrative assistant;
  • Mail handling benefits;
  • Services of a professional receptionist to call and forward calls;
  • Access to meeting rooms and conference facilities;
  • Scanning, copying and printing services.
Tip for Setting Up Your Computer

The Importance of Data Backup

In the fast paced world of today, staying connected is a big part of being successful, which means that most of your operations need to be online. The more accessible your company is, the better off you will be in the long run. A vital part of making sure that your important documents and data are safe is having a backup drive, whether in your virtual office space or off site. Not having this can leave you vulnerable and can lead to you losing important files and documents. The following are a few of the benefits of having data backup in place at your office.

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Sensitive Information

One of the biggest benefits of having a data backup is that it will help to keep all of your important and sensitive data in one central location. Instead of putting yourself at risk of losing your data if your computers fail, you can invest in data backup and have the peace of mind that you are protected. The money that you pay for a data backup will be more than worth it when you consider the benefits and security it can bring you.

Protection is Key

Another benefit of having a data backup is that it will help to keep your sensitive information safe from cyber criminals, which is a real threat. Each year thousands of businesses lose their sensitive data to cyber criminals and a lot of money in the process. Instead of putting your business at risk for a cyber-attack, you need to invest in a quality data backup system. If you are unsure about the type of backup that you need, then you need to speak with a professional in order to get some advice for your backup needs.

If you are in need of a quality virtual office space, then look no further than the team at Alexa’s Workspaces. They have many amenities that can help to increase your productivity.

Professional Meeting Spaces and More Efficient Meetings

Meetings can often be mind-numbing and inefficient if not held for the right reasons. It’s important to have clear goals and objectives before the meeting and to set up action items and who is responsible for what after the meeting. A recent article included some great ideas of what to discuss other than simply the status of current projects.

Other than organizational strategies to ensure that the meeting is productive and useful, it is suggested that you pay attention to underlying emotions and politics that may exist among participants depending on perspective of the meeting, personal agenda, level within the company, and response to leadership. Understanding these more nuanced aspects and paying attention to people’s interactions can lead to more productive meetings as well.

Finding the right space for your company’s next meeting is also important. Alexa’s Workspaces has fully equipped meeting rooms and work spaces to accommodate the needs of your business. Come see what we have to offer and experience our professional and welcoming office environment today! If you want more information regarding the benefits offered by professional meeting spaces, contact Hollywood Office Suites today. 

Renting A Small Office Space

Commercial Offices for Rent: What You Should Look For

Taking time to find the ideal commercial offices for rent for your business is extremely important. Your location can have a huge impact on the success of your company as it can help to bring in potential customers or in some cases drive them away. The following points will help you find the ideal commercial offices for rent for your needs.commercial offices for rent

Type

The first consideration to make is the type of business space that will best suit what your business needs. Companies such as online retailers, manufacturers and publication would operate best from a warehouse space with a few offices to the side. However, professionals such as doctors and lawyers need a good location that will entice customers to come in.

Electrical Requirements

A business that requires a good amount of electrical appliances to operate on a daily basis should ensure the space they select has the ability to handle their needs. You should also ensure that the building has the ability to effectively heat and cool the commercial offices for rent you are considering.

Size

The size of an office is another consideration that needs to be thought about. You do not want to rent a space that is too large because you will simply be throwing your money out of the window with the wasted space you are not using. You also do not want to rent spaces that are too small, as this will not be a productive environment for your business. It is a good idea to find a space you can grow into however, especially if you plan significant growth in the near future.

It is important to carefully consider each of the three factors listed here prior to choosing commercial offices for rent for your business. Taking time to choose the space that best suites the needs of your business, both now and in the future, will ensure that you are successful and meet the growth and expansion goals you have established. There are a ton of commercial office spaces to choose time, which is why taking your time is so important.

If you are looking for a great commercial office for rent, then look no further than Alexa’s Workspaces. They have the space that you need at the price you can afford.

Renting A Small Office Space

Common Bad Advice Given to New Small Business Owners

For many small business owners who are just starting out in their journey, seeking advice from more experienced business owners is a great way to gain some insight into what to expect in the coming months and years. Although getting advice from an experienced business owner can be enlightening, everything they tell you should be taken with a grain of salt. There are many different situations when it comes to small businesses and each business owner has to decide what is best for them when it comes to taking a business from hobby to a living breathing with an office space and employees. The following are a few bits of advice that are given to new small business owners that aren’t always the best. office space

To Quit Your Job or Not

The decision to quit a full time job and go full on into your business venture should not be one that is taken lightly. Depending on which business owner you ask, the answer of whether to quit your job or not is a decision that only you can make because everyone’s situation is unique. Instead of letting someone else decide the answer, you need to weigh all of the pros and cons of quitting your existing full time job in order to give everything to your new business venture.

The Market Is Flooded

Another common piece of bad advice given by experienced small business owners to new ones is that they need to close up shop and go home because the market is to flooded. There is usually always room for competition in any business market, the only thing you have to do is find your niche and use that tidbit of information to your advantage and allow it to help you gain unique place in the market.

If you are ready to make the leap into your new business and need an office space, then be sure to contact the professionals at Alexa’s Workspaces. We have the amenities and space that you need to get off to a running start with your new business.

Tip for Setting Up Your Computer

Tips for Setting up Your Computer in a Lease Office Space

Having a computer in your office is a vital part of staying connected to your work and your business. There are many considerations that you need to make before setting up your office computer because having the wrong set up can slow you down and decrease your overall productivity. You also need to make sure that all of the software that pertains to your business is up to date and fully functional. You should also be sure that you have enough memory and external storage to make sure you can store all of your documents and files. Here are a few tips on setting up a computer in your lease office space.lease office space

Desktop versus Laptop

One of the first things you need to do is decide what type of computer you need for your line of work. If you commute a lot or take a lot of business trips, then a laptop is probably your best bet. A desktop is more powerful than a laptop and if you only work in your lease office space, then you need to go with a desktop. You can also speak with a  IT professional in order to get the exact model that is best for your certain needs and the type of industry that you are in.

Specifications

The exact specifications of what you need for your computer depend on the needs that you have in your particular business. If you are in a creative industry, then you may have to have a large monitor for your computer that has a high resolution for the images you work with on a day to day basis. You need to set a budget aside for all of the tech tools that you will need for your new computer set up.

At Alexa’s Workspaces we offer each of our renters the space and amenities that they need. We have the lease office space that you need at the price that you can live with.

 

 

storage facility

Reasons to Use a Storage Facility for Your Small Business

Having a smaller office space can be great for saving money, but it gets a bit cramped when you begin to grow. If you are not financially secure enough yet for bigger office space, then you may need to check into renting a storage facility to house some of your office things. In most cases, you can get a storage building for a relatively cheap price, especially when you consider how convenient they can be for a small business. You need to check around and find the best facility for your needs and one that is large enough to handle the items you want to store. 

Here are a few benefits of freeing up space in your executive suite rental by using a storage building.

shared office space in ft lauderdaleSecured Facility

One of the biggest benefits of choosing a storage building to declutter your office is that it is secure, which is important when storing important files and documents in the building. Most storage facilities require a key code to enter, which means that there will be no unwanted guests or intruders to mess around with your possessions. In addition, purchasing a small storage space will give you plenty of room to store important records. A mini storage unit is less likely to be damaged by water, fire, or other environmental issues that might occur in an office environment. 

Altogether, a small storage unit will provide you with peace of mind about leaving your possessions in a place other than your executive suite rental for an extended period of time.

Flexible Terms

Another benefit of using storage facilities is that they offer very flexible terms on their buildings, which is great if you decide you either do not need the building anymore or decide you need a larger building. You need to avoid any storage facilities that require a lengthy agreement in order to use their buildings because this will hold you back from moving to another facility in the future, which can halt the progress and growth of your business.

open office space in ft lauderdaleFreed Space

If you own a small business and work from home, a self-storage unit can help you as well by providing you with more space for other things. You likely have limited space to store business items in your home. If this is the case, you can easily be buried in loads of documents that you don’t need on a daily basis. Instead, renting self-storage can help to ensure that there is space for all your business stuff, as well as your personal stuff. 

Need a Bigger Executive Space? Alexa’s Workspaces Can Help

If you are looking for a larger executive suite rental, then contact the team at Alexa’s Workspaces. We have spacious shared office space rentals that are very reasonably priced and are available around the Ft. Lauderdale area. To see what we have that’s right for you, contact us today at 954-745-5800.

 

 

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Helpful Tips on Competing with Big Business

One of the biggest challenges that a small business faces is competing with bigger corporations who do the same type of work that they do. In most cases, it is easy to allow yourself to be outdone by a bigger company and the only way to beat them is to stay on your guard at all times. 

Larger firms may have resources available to a degree that smaller ones don’t, often allowing them to produce cheaper and sell goods and services at lower price points and strengthen overhead. However, many still lack the resources to connect with their customer base effectively, which is one of the advantages of being a small business and one way you can outdo a large business. 

Here are a few tips on how to beat a big business from the comfort of your rent workspace.

Create Relationships

office spaces ft lauderdaleOne of the first ways to get your business on the track to success is by building relationships with all of your customers. These relationships will help you to get great recommendations from your customers and can help your business grow just by word of mouth. 

Larger businesses rely heavily on empty advertising campaigns that usually turn off most consumers and by getting personal with your customers you can have a larger impact and gain more sales. By making a good impression on your customers, you will be able to garner a reputation that will attract more customers to you.

Flex Your Flexibility

Often times, larger companies are incorporative of so many moving parts that maneuvering around processes like feedback and idea generation can be extremely difficult. The good news is that, as a smaller firm, you have the agility to adapt to market fluctuations, increased competition and, most importantly, client feedback. Smaller companies have much better control over every level and aspect of their business model and can accommodate the unique needs of every single one of their clients.

Don’t Stress About Price

Many small business owners make the mistake of trying to compete with large corporations on their price, but usually, it is impossible for a small business with limited resources to compete in the price department. The best thing you can do is keep your prices competitive but focus more on the quality of your product. Most people do not mind paying a bit more for a product if it is high quality and well made.

open office space ft lauderdaleWant to Effectively Compete with Big Business? Call Alexa’a Workspaces Today

At Alexa’s Workspaces, we can offer you the best rent workspace around. We have amenities and space that can help you get your business off to a good start. Whether you’re a small business that functions with low overhead, a corporation looking for a new location, or an individual entrepreneur with a game-changing vision, we have virtual offices in Ft. Lauderdale that will work for you. Contact us today at 954-745-5800. We don’t have clients – only colleagues.