Office Changes in 2021

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Best Online Video Conferencing Solutions for Businesses

Due to the Coronavirus, many Americans have had to find an alternative way for face-to-face meetings. As a result, video conferencing software is more popular than ever.

Let’s be honest, seeing the person you are talking to is much more effective than just hearing their voice. Seeing facial expressions helps you tell the difference between a serious remark and one that’s supposed to be taken more jokingly.

Now with video conferencing software like Zoom, BlueJeans Meetings, Microsoft Teams, and GoToMeeting, you’re able to do that. All you need is a webcam or a mobile device and you’ll be set.

With many Americans working from home, and companies with employees working all over the world, companies are turning to video conferencing software. No matter how spread out employees are, these software are able to provide high-quality videos and full-featured collaboration tools.

Zoom
Zoom’s conferencing software allows people to meet one-on-one or in large groups. It also allows for companies to perform training sessions, webinars, and global video meetings. Zoom allows up to 1,000 participants at once, and as many as 49 HD videos on the screen at the same time.

Zoom’s free tier allows unlimited one-on-one meetings but limits group meetings to just 40 minutes and 100 participants. Paid plans begin at $15 per month per host.

BlueJeans Meetings
BlueJeans Meetings focus on instant connections. This software includes background noise cancellation and integrates with hardware-based conference room systems and enterprise applications like Microsoft Teams, Slack, and Facebook Workplace. The software also includes a wide variety of whiteboard and screen sharing tools, making this a great software for any meeting.

Once you’ve gone through your initial free trial, BlueJeans Meetings requires you to choose one of three plans, which can be billed monthly or annually.

If you are a small business or someone who plans to have meetings on an individual level, The Me plan is the plan for you. This plan allows up to 50 attendees and doesn’t include advanced features. The Me plan costs $16.65 per meeting host per month or $149 per year.

The My Team plan allows up to 75 attendees and includes 10 hours of cloud recordings per host. This plan is $19.99 per host per month or $199 per year.

The third and final plan is My Company plan. This plan allows up to 150 attendees and has unlimited cloud recordings and an assortment of enterprise-focus tools. It also requires a custom quote.

Microsoft Teams
Microsoft Teams is a feature of Office 365, and anyone can sign up for it. With Microsoft Teams, business owners have access to a full range of management, security, and compliance tools. It also allows team members to share files, schedule meetings, record meetings, and collaborate with one another. Up to 300 members are able to use Microsoft Teams at once.

GoTo Meeting
With GoToMeeting, team members are able to take notes in real-time, which are then embedded and saved in the meeting transcript. It also allows you to capture presentation slides from a meeting and share them in a PDF.

After a free 14-day trial. You will have to choose between the Professional, Business, or Enterprise plan. The Professional plan costs $12 per month and allows up to 150 attendees. The Business plan costs $16 per month and allows up to 250 attendees. The Enterprise plan allows up to 3,000 attendees.

Once you’re set up using video conferencing software to keep close with your team and customer, look to grow your business with our many options at Alexa’s Workspaces. We are the future of office spaces. We are proud to offer flexible, all-inclusive offices for a wide variety of professionals. Whether you’re a small business that functions with low overhead, a corporation looking for a new location, or an entrepreneur with a game-changing vision, we have the amenities and space you need for your business.

Benefits of coworking and Renting Office Space

Benefits of coworking and Renting Office Space

In light of everything that has been going on in our country over the past few months, many Americans have found themselves out of the office and working remotely. Due to this, small businesses have had to change the way that they operate. Many small businesses have turned to coworking and renting office spaces. Believe it or not, there are many benefits to doing this. Take a look at some of them here.  

Decreasing Overhead
Coworking and renting office space has helped many small business owners and freelancers save money and decrease their overhead costs.

Building Community
Coworking and renting office spaces is a great way to work hand in hand with other businesses, freelancers, and skilled professionals every day. The beauty of it is, you don’t know who you will be working next to each day. You could be working next to a potential investor or employee someday. Coworking and renting office space is a great way to network with others, which can then be used as leverage in the future.

Scalability
When you decide to sign a lease for traditional office space, you’re locked in that lease with little to no flexibility. Traditional office leases don’t take into consideration the potential growth of a company. With coworking and renting, you are able to scale up and down as you need.

Productivity
If you’re someone who has found themselves working from home recently, you may have noticed how distracting it can be inside your home. The kids are home from school, the TV’s on, there are tasks that need to get done around the house, and you want to get outside because the weather’s nice. You may also remember all the administrative tasks that you had while working in an office. All these distractions go away when you decide to make the change to coworking or renting office space. Instead, you will be able to focus on your work and only your work.

Innovation
Creativity will rub off on you when you surround yourself with other innovators and entrepreneurs. You may start to see every problem in the marketplace as an opportunity. Because of this, coworking and renting office space can become a creative asset for you.

Alexa’s Workshop is the future of office spaces. We are proud to offer flexible, all-inclusive offices for a wide variety of professionals. Whether you’re a small business that functions with low overhead, a corporation looking for a new location, or an entrepreneur with a game-changing vision, we have the amenities and space you need for your business.


Sources

https://ceocentersflex.com/2018/07/10/coworking-is-changing-the-way-people-work/#

https://www.hi-reit.com/why-renting-office-space-is-important-for-your-small-business/

https://smallbiztrends.com/2019/06/coworking-trends.html/

Disadvantages of Working Remotely

The Disadvantages of Working Remotely

With the advance of technology, many individuals create their own virtual jobs by using their cell phone and laptop.  While working remotely can provide advantages like lower overhead costs and convenience, it also poses several disadvantages, including:

No Dedicated Work Space

Many remote workers do not have a dedicated space where they can work.  They may try to work from home, but their office space may simply consist of a desk in a corner.  They may not have a home office.  They may try to work from an internet café or other location, but this space is often undependable.  Working remotely can be complicated when there is no dedicated work space.

No Confidentiality

Because work space may be limited and work may occur in front of family members or strangers, there may also be a lack of confidentiality.  Remote workers may find it difficult to have a confidential conversation with a customer or client without someone else overhearing.

Limited Services

If a worker works remotely, he or she may have limited access to common office equipment, such as copy machines or industrial scanners.  This may make it difficult for him or her to provide typical office services for customers or clients.  An executive office allows workers to use these common technologies and provide a more professional look.

Too Many Distractions

Remote workers often work from home or other environments where there may be many distractions.  Children may cry or get loud throughout the day.  Coffee shops may be busy and have loud noises that can make it difficult to keep focuses on work.

Separation Challenge between Work and Life

Remote workers often have blurred lines between their work life and personal life.  Remote workers may not have defined hours.  Remote workers may continue to take phone calls or emails well after the business’ typical hours.  Some remote workers may have difficulty starting work duties when in a personal environment.  It is important to make clear distinctions between work and home life, and an executive office helps accomplish that goal.

Lack of Meeting Space

It is likely that there will come a time when a remote worker will have to have face-to-face contact with a customer or client.  Remote workers often do not have a suitable place to meet someone in private.  Executive offices have conference rooms and other meeting locations available for use when in-person contact is necessary.

Complete Dependence on Technology

Remote workers have to rely exclusively on technology such as email, smart phones and laptops.  If this technology fails, there may be no other efficient way to stay in contact with clients.  An executive office provides answering services, copy services and other services that can keep a business productive even if there are problems with technology.  Since things are hard-wired, there is also less susceptibility to technological problems in an executive office.

Remote work provides many distinct advantages, but it also has some drawbacks.  An executive office often serves as a solid middle ground, creating the best of both worlds.

Connect More With Your Website Visitors

Tips to Connect More With Your Website Visitors

Website visitors have a limited amount of time to become engaged in your website. If your company’s message isn’t clear or resonate with the client, they may lose interest and move on to another company’s site that seems more inviting. Knowing a little consumer psychology might give you an edge over the competition when attracting new clients and retaining already existing ones. Below are some tips to help strengthen your connection with your website visitors.

Tell a story. Depending on what type of company you have, you might want to have a page featuring the history of your company or some personal information associated with your business. Are you using your grandmother’s secret recipe for your best selling cookies? Did you go into the travel business because of an inspiring trip you took during high school? Any information customers can relate to helps the client become more engaged and emotionally connected to your brand.

Complete product descriptions with success stories. Clients like to visit a company’s website to get more information about a product or service. In addition to a detailed and informative description, you might also want to add success stories suggesting how a product has successfully enhanced a person’s life. Consumers like to see how products or services will benefit them in the long run, especially if the customer is making a significant investment.

Replace your About Us page with a more personalized description. A company’s website usually features an About Us page letting the customer know a little background information on the company. One way to instantly appeal to your customer’s emotional connection to your organization is to give this page an element of human interest by calling it Our Story and elaborating on the company’s history, the people behind the company, or the inspiration behind the company’s purpose.

By entertaining your customers with stories that engage them and help create an interest in your products or services, customers are more likely to return and tell others about your organization.

 

Looking For A Virtual Office

Summer Ideas For Small Businesses

 

For some business, summer is the busiest time of the year. For others, however, the summer months mean a lull in client traffic, and a good time to do some yearly business housekeeping.

What can you do when business is slow to maintain an edge on your competitors? Many business owners take this time to update their social media with a fresh new look or re-brand an aspect of their company, or develop a new marketing approach geared towards summer months. Below are some popular ways to “summerize” your business efforts.

  • Post pictures of your clients enjoying the summer weather. This is especially useful if your business is associated with the outdoors, such as a sporting goods store or a travel agency. You can even share these pictures again on cold days to increase appeal for your company and have clients making plans to visiting you in the summer.
  • Social media is an excellent avenue for generating new clients and increased revenue for your organization. Take advantage of the extra time as a business owner to explore new social networks and expand your company’s fan base. Take the time to change all your profile pictures to seasonal summer ones to maintain a fresh image of the organization. Upgrade all your social media visuals to reflect your brand in the summer too.
  • Devise ways to increase client involvement with your company. Add buttons to your websites that allow for newsletter subscription, or add social media buttons on the sidebar to allow your clients to follow you on Facebook and Twitter. You can also offer perks to new subscribers such as free recipes from your cook book, or free monthly articles delivered to their inbox.
  • Take advantage of Yelp and other customer review-driven sites to draw in customers when business is slow. Offering one-time discounts or “check-in specials” is very appealing to new clients and might encourage some individuals to try your products or services for the first time. You can also offer discounts or free appetizers if customers write a review on the spot.
  • Businesses can also hold raffles or contests that draw clientele for the summer and encourage them to participate in events that give the company more exposure. Any time you engage the community in your company’s events, you gain a new audience and increase your company’s visibility in the community.

However you decide to revamp your company’s brand this summer, it should be exciting, fresh, and relevant. It is important to envision what your clients would like to see on social media so you can engage them in the most effective way possible.

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

advertising campaign

Tips on Devising a Basic Advertising Campaign

The only way for a new small business to get the attention that they need to start growing is by advertising effectively. There are a variety of different methods that a person can use to advertise themselves adequately, which means you will have to decide which method is right for you. 

Once you decide which method you are going to use, you then need to develop a plan on how you are going to approach the situation. Here are a few tips to use when trying to devise an advertising plan for your business.

Research the Competition

office spaces ft lauderdaleOne of the first things that you have to do is to research your competition to see what they are doing and if it is working. The more you know about your competition and their advertising methods, the better equipped you will be to fine-tune your advertising methods. You need to assess what you can do to mimic and even top the methods used by your competition from their executive offices. 

You want to make sure that you do something in your advertising that sets you apart from your competition because this will allow you to start getting the brand recognition that you are looking for.

Stay Descriptive and Consistent

Another very important thing that you need to do when advertising your business is to stay consistent with the message you are trying to convey. You need to also be very descriptive about the products or services that you offer so that the public will be clear about what you do. The last thing that you want to do is confuse people about your business because this will usually result in them writing you off.

Know Your Audience

A strong advertising campaign will be created and ran with a clear sense of the demographic it is targeting. For example, if you are marketing a new smartphone app or a social media platform, you will want to make sure that your advertising is being targeted towards a younger generation that has a stronger appreciation for new technologies.

open office spaces ft lauderdaleDiversify Your Outlets

It can be hard if your small business is on a tight budget or has lots of overhead, but to the best of your ability, you should make sure that your advertising power is spread throughout as many platforms as possible. This means email, blogs, social media, and physical locations, such as billboards, if possible.

Power Up Your Business With Alexa’s Workspace

If you find yourself in need of executive or open office spaces in the Ft. Lauderdale area, then you need to call the team at Alexa’s Workspaces. We offer a range of fully-customizable and flexible workspaces to suit your specific needs. Call 954-745-5800 today and see why, at Alexa’s Workspaces, we don’t have clients – only colleagues.

crowdfunding for small business

How to Get Crowd Funding for Your Small Business

Generally, when a new small business feels like they are ready to take their business to the next level they will need a good deal of capital to make this happen. In most cases, a new small business will lack this capital and will have to apply for a small business loan, which is not a very easy thing to get. Lenders will take a variety of factors into consideration when deciding whether to loan you money:

  • Your industry
  • Debt accrued
  • Cash flow
  • Available assets

private offices

With these varying factors, these lenders are often quick to reject bids. Fortunately, one of the biggest trends with new small businesses these days is crowdfunding, which is a process that allows you to pitch your idea to many people via the internet and seeing if they want to invest in your business. Here are a few tips on how to get crowdfunding for your business from the comfort of your private executive offices.

Be Honest with Your Audience

The first thing you need to consider when writing your pitch for the crowdfunding website is that you need to be honest with your audience because most people connect with a struggling small business owner. If you have tried to get funding through bank loans, but have been denied, be sure to tell your audience this because it adds a more human element to your story. In most cases, the story that you present to your audience is the very thing that makes them want to donate to your business.

Focus on Your Investors

It may sound counterintuitive, but while your goal in crowdfunding is to raise funding for yourself, the more you can focus on what is in it for your backers or investors, the more likely you are to raise the funds you’re looking for.

In rewards crowdfunding, make sure you develop truly compelling and relevant rewards for your backers that tie into your story. As a rule of thumb, simply ask yourself, “Would I go through the trouble to buy this reward myself?” Also, think about what is truly unique to offer.

office spaces ft lauderdale

Make Use of Your Time

Most crowdfunding websites only allow you to post your pitch for a certain amount of time, so you need to make good use of this time. This means that you need to heavily promote your campaign on both social media and other media outlets, basically whatever it takes to get the word out about your campaign from your private offices. The more attention you garner for your campaign, the more money you can possibly get for your business.

Let Alexa’s Workspaces Provide Space for Your Small Business

The executive offices at Alexa’s Workspaces can provide you with the launching pad you need for your business. We have great amenities that can help you work more efficiently and be more productive. Contact us today at 954-745-5800 to reserve a space and see why, at Alexa’s Workspaces, we don’t have clients – only colleagues.

retirement tips

Retirement Tips for a Small Business Owner

A small business owner is usually placed in a unique position in today’s financial world because they have no pension or company retirement they can rely on when their work years are done. Being self-employed means that you have to plan adequately for the future and make sure they are not left in the cold when it’s time to retire or when you can simply no longer work. You should visit with a professional in the financial industry and discuss what options work the best for your particular situation, which can help you get your head in the game as far as saving for the future goes. For starters, here are a few tips on preparing for retirement while working in your executive office.

Take Time to Plan

office spaces ft lauderdaleOne of the hardest things for a small business owner to do is take their mind off of their business long enough to start the planning process for their future, but this task is an invaluable one. Many business owners have the mentality that putting off their retirement plans will be okay for a few years and then they can put a lump sum back. Unfortunately, life happens and the plans that you make don’t usually pan out. Many expenses in life are the results of unexpected situations or circumstances, so be proactive about your retirement situation and start planning for your future immediately. Planning can often include identifying sources of income, estimating expenses, implementing a savings program, and managing assets and projected risks.

Set Goals

Once you’ve taken time to assess your current financial situations and viability for the future, you’ll want to set goals. You can make a list on a sheet of paper, starting with those that are easy to identify (such as having enough to sustain basic living necessities) to those that are your dreams (vacations or once-in-a-lifetime purchases). Having a series of goals will help you better allocate your resources and can make you feel more confident about your plans.

shared offices ft lauderdaleDon’t Depend on Selling

Some business owners have the retirement plan of selling their businesses as the last thing they will do to secure their retirement. But what if the business goes under before that point. You have to have a backup plan. You need to realize that saving for retirement is a slow go and is not going to happen overnight, so try not to stress about putting a certain amount each week – you will have plenty of time to add to it. Just make sure you put something back each week as it will add up in the long run.

Before You Retire, Find the Right Office Space with Alexa’s Workspaces

If you find yourself in need of a great executive office, then look no further than Alexa’s Workspaces. We can guarantee our unique office space rentals will lead to stronger business outcomes and decisions. We have the amenities that you need at the price you will be able to afford. Contact us at 954-745-5800 today and see why, at Alexa’s Workspaces, we don’t have clients – only colleagues.