There are certain places where the façade can be more important than what actually lies inside. When we are young, we are taught that we should not judge a book by its cover, but the objective reality is that most people tend to make snap judgments on just about everything, and those first impressions are hard to shake. The first impression that a person has about your business and its office space can shape perception, either positively or negatively. South Florida is a place where perception is king. This is readily apparent when you look at the way people dress and at the cars they drive. According to Forbes, even back in 2009, over 14 percent of cars sold in Florida are luxury vehicles and the highest concentration of these is in the southern part of the state. This is significant when you compare that data point to say, New York, where the median income is much higher and yet only 11 percent of vehicles are luxury items.
First Impressions Count
Why are we willing to spend a lot of extra money and effort in our outward appearance? Simply put, because when someone sees you, they make a series of assumptions about whether they find you trustworthy, professional, smart, etc. These all tend to be based on the outer shell they see, and that first impression can last a long time and you only have an instant to make it. When it comes to business and the way clients and potential customers view us, the same principle is at play. You have probably heard the phrase “dress for success.” A private office space with the modern amenities of executive office suites in Fort Lauderdale is the equivalent of dressing your business for success. By looking the part, your firm can unlock the next level of success and new avenues of clientele.
Proximity to Other Businesses
Having an executive suite office in one of our buildings will put you in close proximity to other like-minded entrepreneurs and businesses potentially opening a new pool of clients. By being in the same office building you are likely to establish a rapport with the other tenants, this alone could prove to be a great opportunity to bring in new clients and close more deals.
New or Old Clients Will Be Impressed
By providing your customers with an aesthetically pleasing and luxurious space to do business, you will impress them every time. Just imagine, your client walks into a building with amazing executive office suites in a nice part of town, equipped with a receptionist that offers him or her a hot cup of coffee and then guides the client to a top-of-the-line conference room with you and your team. That is how the right office place may unlock success for your firm, by providing the right experience.
If you are looking for first-class amenities, as well as a fully-customizable and flexible space to suit your specific needs – look no further! Call 954-745-5800 today and see why, at Alexa’s Workspaces, we don’t have clients – only colleagues.